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Gray-Hat SEO
It’s an SEO practice that’s riskier than white-hat SEO. That’s because the gray-hat SEO practices belong neither to the white-hat nor black-hat category as the terms and conditions regarding the issue are unclear. However, using gray-hat SEO practices will not result in a site ban from search engines. In simpler terms, the material or content that you publish in accordance with the gray-hat SEO remains ill-defined. Knowing the gray-hat SEO practices can save your website from losing traffic as you will be well aware of the negative consequences, which will help you adopt fair practices.
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